5/24/2023 0 Comments Milena by Olja Knezevic![]() ![]() With the process of ownership transformation and change of ownership structure in the Serbian economy and the emergence of a large number of micro and small enterprises in tourism and hospitality, the importance of the management function has become increasingly important. ![]() Management is a multidisciplinary skill and can be defined as the process of managing and leading an organization. Management and marketing are the basic scientific areas in the business of companies, and thus tourism companies, as well as other holders of management and marketing functions. ![]() RESEARCH GROUP FOR MANAGEMENT AND MARKETING IN TOURISMĭr Milena Nedeljković-Knežević, associate professorĭr Olja Munitlak-Ivanović, associate professor ![]()
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